Description

Grayling Main Street and the Grayling Regional Chamber of Commerce are excited to announce a partnership with Wayland, MI Main Street to bring a FREE in-person marketing workshop to northern Michigan to help our local businesses grow! This training is open to ALL local businesses, organizations, and entrepreneurs, not just to those in the Grayling area. This workshop can be attended by anyone in northern Michigan, as we believe in creating a strong community and supporting growth across our region.

On June 14 at Kirtland Community College, Teresa Heger – a local marketing expert and “Grow with Google” Digital Coach – will lead a FREE, in-person workshops to help small businesses build new skills. Teresa Heger is the Owner and Founder of Teresa Heger Coaching & Consulting LLC, an organization that provides leadership development to entrepreneurs, small businesses, as well as emerging and seasoned leaders. She is a forward-thinking senior advisor with over 15 years' experience building strategic plans and partnerships to support business goals. She is a respected leader recognized for designing innovative plans to improve employee performance, morale and foster a diverse, inclusive environment.

There are 3 FREE workshops on this day. You may select to attend all three, two or just one. This event includes FREE lunch and refreshments.

The three workshops are listed below along with a link to register.

REGISTER HERE: https://community.grow.google/s/event/a0r6R00000A0AzR

Get Your Local Business on Search and Maps, 9:30-10:30 am

Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Google Business Profile from start to finish.

In this session, we’ll show you how to:

Create or claim your Google Business Profile

Manage your business info across Google Search and Maps

Use your Business Profile to connect with potential customers

Make Your Website Work for You, 10:45-11:45 pm

In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help.

Make Better Business Decisions with Analytics, 12:30-1:30 pm

Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions.

In this session, we’ll cover:

An introduction to Google Analytics

Creating and understanding reports

Making goals

Using Analytics with other Google tools

If you have any questions regarding the training, please contact Teresa at teresah@growwithg.co.

Grayling Main Street and the Grayling Regional Chamber of Commerce are excited to offer this opportunity to local businesses and thanks to Wayland, MI for their partnership and the opportunity.

 To register, click here: https://community.grow.google/s/event/a0r6R00000A0AzR